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In in the present day’s tight labor market, hiring has develop into a high situation for HR leaders and even CEOs. Profession websites are a vital device within the battle for expertise. Conventional profession websites was static internet pages with a pleasant video and job listings, however that’s not adequate today. I’ve seen numerous examples of corporations spending a lot of cash promoting open positions to seek out nice candidates, however falling brief when candidates go to profession pages which are laborious to navigate and boring. Month after month, this results in low conversion charges whereas stress continues to develop for hiring groups.
A robust profession website is the entrance door to a profitable recruiting technique. It’s the place Hiring Success begins. The location creates a primary impression, representing the corporate’s model and tradition, and giving candidates a way of what it’s wish to work there. The issue is that profession websites have sometimes been an afterthought; generally they’re delegated to an overworked web site group who don’t prioritize recruiting wants, or corporations deploy the essential profession website performance that comes with HCM software program. That may work for the easy job of posting jobs, nevertheless it doesn’t assist with breaking by way of on the major search engines or getting candidates to push the apply button as soon as they do arrive.
That’s why I’m excited to announce that SmartRecruiters has acquired Attrax. Attrax is a frontrunner in profession websites, and has labored with prospects to enhance candidate visitors and conversion, with some wonderful outcomes. They do that by offering easy to make use of however highly effective website constructing instruments that recruiting groups can use immediately. The ensuing websites have dynamic and personalised content material, and jobs could be routinely listed by main serps to make them simpler to seek out. And, when candidates are really engaged from begin to end, return on funding turns into that a lot greater. On this struggle for expertise, we’re prepared to assist our prospects win!
However for me, the probabilities get much more thrilling once we combine these highly effective Attrax profession websites with the SmartRecruiters applicant monitoring system that TA groups use to run the recruiting course of. Simply suppose, we are able to use data saved in SmartRecruiters, similar to job posting priorities, hiring funds, and even candidate profiles, and replace the profession website in actual time. We are able to take the info that we’re amassing at every step of the recruiting course of, together with what we study within the advertising section, and get a greater understanding of what’s working and what’s not. We are able to streamline candidate interactions, creating 1-click experiences to specific curiosity or apply and even schedule an interview. The probabilities are limitless. The mixing of Attrax and SmartRecruiters will enable for the primary time true Clever Profession Websites which are optimized based mostly on exercise happening within the ATS.
Right now, the primary impression of a candidate is normally not a handshake, it’s your profession website. You’ve got the chance to encourage curiosity and motion. To showcase your employer model, the impression of their potential function, and the social mission of your organization. To create a linked expertise from the primary second they meet you (“Hello”) to the second you make a profitable rent (“Employed”). I sit up for seeing what we are able to do collectively.
To study extra about SmartRecruiters Attrax, view our product web page.
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