How To Craft Effective Recruiting Text Messages

Desk of Contents

It’s 2022 and recruiters are texting with candidates greater than ever earlier than. This pattern will solely proceed as extra Millennials and Technology Z employees make up the vast majority of the candidate market. Formally generally known as ‘Textual content Recruiting’ – recruiters love the unbeatable pace and response price of texting, and candidates love how handy and discreet it’s. 

Nevertheless, texting with candidates isn’t so simple as selecting up your cellphone and sending them a textual content. Recruiters want to pay attention to the dangers and limitations of this contemporary communication channel as a result of, if used incorrectly, it will possibly harm your model and will land you in sizzling water with the feds. Then again, when used appropriately, incorporating texting into your recruitment course of is usually a game-changer and will be the quickest, best, and most cost-effective manner of enhancing recruiter productiveness and candidate expertise.

Like different communication mediums equivalent to electronic mail and telephone, fundamental etiquette and customary sense will get you far with textual content recruiting nonetheless there are some helpful tips that every one recruiters ought to concentrate on which we’ve summarized under.

With out additional ado, under are our do’s and don’ts of textual content recruiting.

Do’s of Textual content Recruiting

• As per Phone Client Safety Act (TCPA) laws, ensure that your candidate is comfortable to speak by way of textual content earlier than you begin texting them – allow them to opt-in on a job software or ask them instantly.

• Greet & introduce your self – ensure that your candidate is aware of who you might be, the corporate you might be from and why you might be texting them.

• Give your candidates a transparent technique of opting-out from future textual content messages (textual content recruiting software program like Rectxt takes care of this for you and retains you compliant with TCPA).

• Be well mannered, skilled and real in your message content material (however don’t neglect to indicate your character!).

• All the time ensure that the message content material is at all times related and applicable to every candidate.

• Maintain your messages private and concise – the shorter the message the upper the response price can be. If you must ship a protracted message then think about using electronic mail as a substitute.

• Be conscious of the time of day when texting candidates. Throughout regular working hours is good (9 -5) but when this isn’t attainable, ship texts no sooner than 8am and no later than 8pm.

• Observe up vital emails with a textual content message to verify the candidate acquired it and wasn’t caught in a spam filter and so forth.

• Reply to textual content messages shortly to indicate your candidate that you just care about them and worth their time. This additionally retains the momentum going and the candidate engaged together with your group.

• Lastly, use specialised textual content recruiting software program like Rectxt that integrates with SmartRecruiters to speak together with your candidates. Not solely will options like Message Templates and Mass Messaging save your recruiters a bunch of time, however all textual content messages are mechanically saved into the candidate’s SmartRecruiters profile for straightforward document preserving.

Don’ts of Textual content Recruiting

• Don’t textual content with candidates who don’t need to be contacted by way of textual content message.

• Don’t ship textual content messages to candidates who’ve beforehand opted out (Textual content Recruiting Software program safeguards you towards this).

• Don’t use your private cellphone quantity when texting with candidates until you realize and belief them (candidates are strangers too!).

• Keep away from sending any textual content messages that might be thought of spammy or unprofessional.

• Whereas emojis can add character and tone to a message, keep away from utilizing too many emojis in the identical message because it’s unprofessional.

• Depend on utilizing texting for 100% of your communication with candidates. Electronic mail and telephone are equally vital and so they all play their half – particularly when the character of the message requires element or deeper context equivalent to throughout wage negotiations or declining candidates.

• Keep away from utilizing EXCESSIVE ALL CAPS, punctuation and particular characters equivalent to ‘Hello how are YOU???????’

• Keep away from sending textual content messages early within the morning, late at night time, or throughout the weekends (until your candidate has given you permission to take action).

• Harassing candidates by sending them a number of unanswered texts is an enormous no-no.

• Don’t use your private cellphone for textual content recruiting – use specialised software program that integrates with SmartRecruiters as a substitute.

In the event you’re undecided….

Total, use frequent skilled sense and textual content with candidates in the identical manner that you just’d count on to be texted by them in case your roles have been reversed. Nevertheless, when you’re undecided whether or not a textual content you might be about to ship falls inside the very best observe tips then we advocate that you just play-it-safe and don’t ship it – when you’re undecided if it’s a good suggestion then it’s most likely not!

Helpful Recruiting Textual content Message Templates

1:1 Messages:

Responding to job purposes:

Hey [FirstName] that is Brian from AcmeCorp. You have got some nice expertise and I might love to talk with you about your latest job software with us. How does your schedule look this week?

On-line calendar interview bookings:

Hey [FirstName] that is Brian from AcmeCorp. I’ve reviewed your resume and would like to study extra about you and inform you extra about alternatives with us. Be happy to ebook a name in my calendar: www.calendly.com/brianinterview

Following up on vital emails:

Hey [FirstName], I’ve simply despatched the job provide to your electronic mail. Please verify your spam folder and let me know when you nonetheless don’t see it!

Onboarding documentation:

Hello [FirstName] we stay up for having you be part of us! Please click on this hyperlink to entry the kinds required to begin your onboarding course of: www.onboardingdocumentlink.com. Please let me know when you’ve got any questions! 

Onsite interview particulars + google maps hyperlink:

Hello [FirstName] I’ve despatched the interview particulars to your electronic mail deal with – please verify you could have acquired them! We stay up for assembly you – discover our workplace right here: https://goo.gl/maps/NWCe85SoWV2NBJkr5

Zoom interview affirmation:

Hello [FirstName] the main points of your Zoom interview ought to now be in your calendar. Please verify you could have acquired them and let me know when you’ve got any hassle connecting to the decision.

‍Good luck message:

Hello [FirstName] I needed to want you good luck to your interview at present! Let me know when you want the rest within the meantime.

Voicemail:

Hey [FirstName], I’ve simply left you a voicemail – be at liberty to name me again at this quantity anytime.

Covid screening questionnaire:

Hello [FirstName], we stay up for assembly with you to your interview. Earlier than you arrive may you please evaluation and fill out our Covid screening questionnaire: www.covidscreeningqustionnaire.com. Let me know when you’ve got any questions!