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Contemplating how intertwined music discovery is with TikTok, it wouldn’t be all that stunning if the corporate launched a music streaming app of its personal. Properly, patent filings uncovered by Insider counsel TikTok’s engaged on simply that.
TikTok’s mother or father firm, ByteDance, filed a trademark software with the US Patent and Trademark Workplace for “TikTok Music” in Could. In accordance with the submitting, the service would let customers buy, play, share, and obtain music. It could additionally permit customers to create, share, and advocate playlists, touch upon music, in addition to livestream audio and video. ByteDance already filed for a “TikTok Music” trademark in Australia final November.
ByteDance already has expertise with music streaming. In 2020, ByteDance launched a music streaming app, Resso, in India, Brazil, and Indonesia. Resso has among the identical options described within the “TikTok Music” submitting, akin to the flexibility to create playlists, share songs on social media, and work together with the app’s group.
ByteDance even makes use of TikTok to convey current customers to Resso. In accordance with a report from The Data, the TikTok app in Brazil comes with a button that redirects customers to Resso to allow them to hearken to the complete model of a tune they’re serious about, a transfer that helps preserve customers inside the ByteDance ecosystem.
The Data additionally studies that Resso had over 40 million month-to-month customers throughout India, Brazil, and Indonesia as of November 2021, a quantity that’s prone to develop. Earlier this yr, a report from Insider revealed that Resso’s month-to-month energetic customers grew by 304 % between January 2021 to January 2022 in India alone, versus Spotify’s 38 % progress within the nation throughout the identical time frame.
It’s unclear whether or not ByteDance plans on growing a music streaming app primarily based on the Resso framework, or if it can give you one thing else completely. Identical to TikTok had a profound influence on the way in which social media websites function, it’s attainable {that a} music streaming app with TikTok ties-ins might change the music streaming business, forcing providers to adapt.
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