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Fast Info
- Title of Startup: Atlas Diet
- Yr Based: 2022
- Web site: Atlasnutritionapp.com
- Kind of firm: Smartphone cell software
- HQ Location:
- Distant
Startup Founders:
Startup one-liner:
A rewards and personal-finance based mostly calorie-counting cell software
Downside the startup solves:
Attributable to inflation and different macroeconomic elements, meals prices are completely by way of the roof. Even previous to inflationary pressures, there was an inaccurrate connotation that maintaining a healthy diet requires costly meals prices. We’re right here to take away that stigma and assist mitigate rising meals prices, all whereas serving to individuals eat wholesome.
Progress and present standing:
We now have lately launched our cell app MVP on the iOS App Retailer as of January 2023. We offer the simultaneous monitoring of calorie consumption and private meals budgets in a single place. Customers may have the power to earn in-app rewards that may be redeemed for well being and health merchandise by way of undertaking challenges and attaining milestones associated to their objectives.
Our instant plans are to obtain suggestions from our early customers in order that we are able to successfully and quickly iterate upon our product to make it the best possible it may be to create an excellent consumer expertise.
What’s a loopy story concerning the startup?:
Discovering our builders. My co-founder and I usually are not software program engineers by background and at the moment and have been a competely bootstrapped startup. Given our budgetary constraints, we went to Upwork to search out an offshore growth agency that would present the app growth companies we wanted at a value we might afford out of pocket. We submitted our mission proposal and obtained 99 proposals from freelancers and businesses who wished to tackle our mission. As first time founders, we had to determine a method to sift by way of the entire proposals and discover the fitting match for us as we had been pursuing our first prototype of our product. This included weeks of 10pm and later Zoom calls with potential companions as a result of U.S-India time distinction and having to determine the right way to differentiate seemingly similar firm choices. We’re proud to say that the agency we picked has exceeded expectations and has been employed for extra tasks because the first one and that selection was important to the standing and success of our app launch.
What’s an organization the startup seems as much as, and why?:
Acquisition.com – one of many founders, Alexander Hormozi, has a unbelievable story of how he grew to become a $100 million CEO by age 28. His story contains many hardships and setbacks however his drive to succeed and uncover what it means to be a profitable entreprenuer is one which Jason and I discover very inspiring and helps us push by way of the more durable days and roadblocks we encounter to proceed to pursue excellence for Atlas Diet.
The corporate in 4 years can be…
‘
The highest diet app on each the iOS and Google Play shops producing 7 figures in income per 12 months. We may have constructed out an extremely robust and pushed group, established wonderful partnerships for our in-app rewards retailer, and established a group of people seeking to eat wholesome and get monetary savings within the course of.
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