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Elon Musk has stated he’s seeking to change Twitter’s brand, tweeting: “And shortly we will bid adieu to the Twitter model and, steadily, all of the birds”.
In a publish on the positioning within the early hours of Sunday, the social media platform’s billionaire proprietor added: “If a adequate X brand is posted tonight, we’ll make (it) go stay worldwide tomorrow.”
Musk posted a picture of a flickering “X“, and later in a Twitter Areas audio chat replied “Sure” when requested if the Twitter brand will change, including that “it ought to have been executed a very long time in the past”.
Beneath Musk’s tumultuous tenure since he purchased Twitter in October, the corporate has modified its enterprise title to X Corp, reflecting the billionaire’s imaginative and prescient to create a “tremendous app” like China’s WeChat.
The corporate didn’t instantly reply to a request for remark.
Twitter’s web site says its brand, depicting a blue fowl, is “our most recognizable asset”.
“That’s why we’re so protecting of it,” it added.
The fowl was quickly changed in April by Dogecoin’s shiba inu canine, serving to drive a surge within the meme coin’s market worth.
The corporate got here beneath widespread criticism from customers and advertising professionals when Musk introduced early this month that Twitter would restrict what number of tweets a day numerous accounts can learn.
The day by day limits helped within the progress of Meta-owned rival service Threads, which crossed 100 million sign-ups inside 5 days of launch.
Twitter’s most up-to-date complication was a lawsuit filed on Tuesday claiming the agency owes not less than $500m in severance pay to former workers. Since Musk acquired it, the corporate has laid off greater than half its workforce to chop prices.
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