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Liberty Common Insurance coverage, one of many main non-life insurance coverage firms in India, has been appointed because the “Lead Insurer” for Delhi by the Insurance coverage Regulatory and Improvement Authority of India (IRDAI). This appointment is a part of IRDAI’s State Insurance coverage Plan, which goals to boost monetary consciousness and drive insurance coverage inclusion in collaboration with different insurers.
IRDAI’s resolution to determine Liberty Common Insurance coverage because the lead insurer (Non-Life) for Delhi is a strategic transfer to enhance insurance coverage consciousness and penetration throughout the state. The initiative aligns with IRDAI’s mission of “Insurance coverage for All by 2047” and goals to make sure last-mile supply of insurance coverage companies to the uninsured inhabitants of Delhi.
Talking on this vital improvement, Roopam Asthana, CEO & Complete Time Director, Liberty Common Insurance coverage stated, “We’re excited to be appointed because the Lead Insurer and look ahead to working carefully with our colleagues in different non-life and medical health insurance firms, the insurance coverage regulator, and the Authorities of Delhi to boost consciousness and penetration of insurance coverage to make sure monetary safety for people and companies alike. A financially protected Bharat is India’s subsequent large milestone. Liberty is dedicated to empowering our heartlands by partnering with the State Authorities and native our bodies to supply insurance coverage options to the populace. With this vital initiative we purpose to bridge the insurance coverage hole between rural and concrete India and create a financially safe future for all residents.”
Because the lead insurer, Liberty Common Insurance coverage will collaborate with all non-life and medical health insurance firms working in Delhi, in addition to with IRDAI and the State Authorities, to create consciousness of present authorities schemes and improve insurance coverage attain and accessibility throughout the state, together with on the district, and state ranges.
The corporate continues to drive insurance coverage consciousness conversations and campaigns throughout varied areas and social media platforms. Liberty Common Insurance coverage believes in empowering people by academic initiatives and campaigns that promote consciousness about insurance coverage merchandise and their advantages. Prior to now, the corporate has adopted an strategy of imparting monetary literacy and making folks conscious of insurance coverage as a vital monetary device in less complicated methods in prime districts like Birbhum & Latehar.
To additional promote insurance coverage consciousness, Liberty Common Insurance coverage just lately collaborated with Canara HSBC Life Insurance coverage to conduct Nukkad Natak (Road Play) performances at 30 completely different places in New Delhi, emphasizing the significance of insurance coverage. Throughout the marketing campaign, the corporate distributed over 3000 handouts highlighting the importance of insurance coverage in everybody’s life.
With Delhi’s robust socio-economic profile, the necessity for elevated insurance coverage adoption is significant to scale back the safety hole and help sustainable financial improvement inside the state. Liberty Common Insurance coverage is dedicated to contributing to this imaginative and prescient and plans to strengthen its presence in Delhi, because it already serves thousands and thousands of shoppers nationwide
At present, Liberty Common Insurance coverage operates in 100+ places throughout 29 states and UTs, with a accomplice community consisting of about 6000+ hospitals and greater than 5000 auto service facilities.
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