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We’ve a particular episode this week, a neighborhood mashup with one of the best neighborhood leaders within the sport! Pavilion‘s SVP of Advertising, Kathleen Sales space, The founding father of Salesforce‘s Trailblazer’s Neighborhood, Erica Kuhl, and The Former Director of Neighborhood for Salesforce’s Trailblazer Neighborhood in addition to The Former Head of World Neighborhood at Atlassian, Holly Firestone.
What you’ll be taught
- The significance of neighborhood in 2023
- Learn how to stand out as a neighborhood in an oversaturated market
- Learn how to preserve high quality members in neighborhood as you scale
- Centralizing consumer teams for neighborhood, how one can scale, monitor, and optimize to ensure that monumental progress
Highlights
(1:15) Kathleen Sales space explains why neighborhood is extra vital than ever
(6:34) Learn how to advise early stage SaaS firms on how one can leverage neighborhood to drive income and demand
(16:00) Erica Kuhl unpacks the oversaturation of neighborhood at present and how one can overcome that
(20:00) Keep high quality members as you scale
(25:07) Constructing Salesforce Trailblazer’s, strolling by way of what labored and what didn’t
(33:00) Holly Firestone’s time at Atlassian, scaling, monitoring, and optimizing for signifcant progress
(42:00) Some errors that Holly made because the Director Neighborhood with Salesforce’s Trailblazers
(46:20) Errors that Erica Kuhl made throughout her time at Salesforce
Hyperlinks & Sources
Kathleen Sales space’s LinkedIn: https://www.linkedin.com/in/kathleenslatterybooth/
Erica Kuhl’s LinkedIn: https://www.linkedin.com/in/ericakuhl/
Holly Firestone’s LinkedIn: https://www.linkedin.com/in/hollygfirestone/
The GTM Podcast
Don’t miss The GTM Podcast dropping each Tuesday discussing true tales and experiences together with trials and tribulations within the Go-To-Market world.
And…month-to-month bonus podcast episodes dropping the primary Thursday of each month.
The publish GTM 63: Neighborhood Mashup with The Greatest within the Recreation ft. Kathleen Sales space, Erica Kuhl, & Holly Firestone appeared first on GTMnow.
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