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Home » Rise of the supertour hits UK grassroots music venues as costs soar
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Rise of the supertour hits UK grassroots music venues as costs soar

Business Circle TeamBy Business Circle TeamDecember 27, 2025Updated:December 27, 2025No Comments5 Mins Read
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Rise of the supertour hits UK grassroots music venues as costs soar
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For a lot of music followers, 2025 might be remembered because the yr Oasis returned. Their long-awaited reunion tour dominated the summer season, reviving bucket hats, Britpop nostalgia and producing greater than £300 million in ticket gross sales alone.

But beneath the headlines and stadium sell-outs, a far much less celebratory story is unfolding throughout the UK’s stay music ecosystem. Simply 11 of the 34 grassroots venues that hosted Oasis throughout their first tour in 1994 are nonetheless working at this time — a stark illustration of how erratically success is now distributed throughout the sector.

Whereas the largest artists fill arenas and stadiums with ease, small venues and rising acts are being squeezed by a mix of rising prices, altering shopper behaviour and authorities coverage. Trade figures warn that the pipeline for locating and growing new expertise is liable to collapse.

Julia Rowan, head of coverage and public affairs at PRS for Music, says the UK’s place as a world music powerhouse can now not be taken with no consideration. She argues that whereas stay music revenues are rising total, the advantages are more and more concentrated on the prime finish of the market, leaving smaller venues uncovered.

Streaming has performed a central function in reshaping the trade. Platforms akin to Spotify have made it simpler than ever to launch music, however they’ve additionally concentrated revenues amongst a small variety of international stars. For a lot of artists, touring has turn into the first technique to make a dwelling, reversing the standard mannequin the place stay reveals promoted recorded music.

That shift has helped gas the rise of the “supertour”. Taylor Swift’s Eras tour, for instance, grossed greater than $2 billion globally, whereas legacy acts akin to Paul McCartney and Bruce Springsteen proceed to attract large crowds. Within the UK alone, stay music generated £6.7 billion in spending final yr and attracted 23.5 million music vacationers.

Nonetheless, the success of mega-tours is having unintended penalties. Excessive ticket costs — typically exceeding £100 or extra — are absorbing followers’ disposable earnings, leaving much less cash for smaller gigs. Mark Davyd, chief government of the Music Venue Belief, says there’s a pure restrict to how a lot audiences can spend on music in a yr.

“For those who’re paying £150 or £200 for a stadium ticket, that inevitably eats into the price range you need to see new or rising artists,” he says.

On the identical time, grassroots venues are battling a pointy rise in working prices. Power payments, rents, staffing prices and journey bills have all elevated. Labour’s rise in employers’ Nationwide Insurance coverage contributions and the upper minimal wage have added additional strain. Even giant venues have felt the influence: James Ainscough, chief government of the Royal Albert Corridor, says the NI enhance alone has added £375,000 a yr to the venue’s prices.

For smaller venues, the scenario is extra precarious. The Music Venue Belief estimates that common revenue margins throughout grassroots venues are simply 0.5 per cent. Greater than a 3rd of operators are now not paying themselves in any respect, with many counting on second jobs to maintain venues open.

Davyd describes these venues because the trade’s “analysis and growth labs” — important areas the place artists study their craft and audiences uncover new music. With out them, he warns, Britain dangers dropping its capability to nurture future international stars. That concern is already mirrored within the knowledge: no British artist appeared within the international prime 10 singles or albums in 2024 for the primary time in additional than 20 years, in line with IFPI figures.

There are indicators of collective motion. A voluntary ticket levy has been launched, permitting arenas and stadiums so as to add a small contribution to tickets to assist grassroots venues. The Royal Albert Corridor was the primary main venue to undertake the levy, whereas the O2 Enviornment has agreed to share revenues when new artists carry out there.

The federal government has voiced assist for the levy and moved to cap ticket resale costs, however critics argue that latest tax and business-rates adjustments are undermining these efforts. As Ainscough places it, the sector is going through a “excellent storm” of challenges.

Trade leaders stress that creativity in Britain stays plentiful. What’s lacking, they argue, is a monetary and coverage surroundings that permits that creativity to flourish past the largest phases. With out intervention, they warn, the following Oasis could by no means get the possibility to be heard.


Jamie Young

Jamie Younger

Jamie is Senior Reporter at Enterprise Issues, bringing over a decade of expertise in UK SME enterprise reporting.
Jamie holds a level in Enterprise Administration and recurrently participates in trade conferences and workshops.

When not reporting on the most recent enterprise developments, Jamie is enthusiastic about mentoring up-and-coming journalists and entrepreneurs to encourage the following technology of enterprise leaders.





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