ALERT, wins the Bridgestone Mobility Social Impression award within the Highway Security Innovation and Excellence class out of 93 nominees from throughout India. Bridgestone India in its fifth version of the Mobility Social Impression Awards (MSIA) 2025, celebrated organizations which have harnessed mobility to create significant social change. The awards had been introduced in two classes, specifically Empowerment of Weak Communities and Highway Security Innovation and Excellence. The occasion, held in Pune, introduced collectively trade leaders, social innovators, and changemakers from throughout the nation. The award was introduced by the Managing Director of Bridgestone India.
ALERT was acknowledged for its continued work in the direction of sturdy emergency response ecosystem via group consciousness and coaching, coverage advocacy, and know-how. ALERT has skilled over 4.5 lakh residents in first response and mobilized youth via the ALERT Golden Military with assist from medical and authorities our bodies.
“It’s a privilege to honour these changemakers who’re redefining mobility for social good. Their work displays our shared dedication to constructing inclusive, secure, and empowered communities,” mentioned Mr. Hiroshi Yoshizane, Group President, Bridgestone Asia Pacific and Managing Director, Bridgestone India.
Expressing gratitude, Mr. Rajesh R Trivedi, Co-Founder and Managing Trustee, ALERT mentioned, “This award is a tribute to each patron, volunteer, coach, and citizen who believes that each life issues. At ALERT, we envision an India the place each particular person is provided and empowered to behave in an emergency. Recognition from Bridgestone India motivates us to take this mission additional, saving extra lives on our roads and past.”

