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CleverTap has accomplished its acquisition of San Francisco-based Leanplum, a number one multi-channel buyer engagement platform.
The acquisition, initially introduced on 19th Might, was closed in a file time of three weeks. With this acquisition, CleverTap has strengthened its footprint within the US and Europe. CleverTap will mix the product stack of each organizations and prolong its world-class options and know-how to all its clients and prospects worldwide. Momchil Kyurkchiev, Co-Founding father of Leanplum, has joined CleverTap’s management staff as Chief Technique Officer. With the completion of the acquisition, CleverTap additionally welcomes marquee buyers Norwest Companions, Shasta Ventures, Canaan, and Kleiner Perkins as its shareholders. The acquisition turns into income accretive for CleverTap from June 1st 2022.
“We’re very excited to welcome Momchil and all Leanplum staff to the CleverTap household and count on full integration of the 2 corporations, together with an built-in product available in the market to get accomplished over the subsequent 3-4 quarters,” says Sunil Thomas, CleverTap Co-founder and Govt Chairman. “With this acquisition Clients will now have all kinds of product options and choices to decide on, from the most effective of each product line-ups (A/B Testing, Segmentation,Campaigns, Journeys and so on.) On the identical time, the acquisition supplies a a lot larger development, publicity and studying alternatives for workers and collectively we’ll now turn out to be a dominant pressure with a big international footprint”.
“The Martech panorama the world over is evolving at an exponential charge and hyper-personalized digital engagement at scale is the necessity of the hour. I’m positive that collectively, Leanplum and CleverTap will deal with this want and proceed to drive innovation on this area. CleverTap and Leanplum individually have had a sturdy presence when it comes to geographical attain, industries, and classes. Collectively we’ll now turn out to be a dominant pressure with a big international footprint,” says Momchil Kyurkchiev, Chief Technique Officer at CleverTap.
“As we develop globally, we want to retain in addition to develop 100% of the Leanplum clients by bringing all mixed functionality on one platform sooner or later. We additionally plan to extend our headcount within the US and Europe. Collectively, we aspire to be acknowledged as a SaaS expertise powerhouse constructed on a robust people-first tradition pushed by values and equality,” added Sunil.
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