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By Kathleen Herrmann August 18, 2022
Have you ever ever began a brand new function and didn’t know the place to begin? At AWeber, we set you up for achievement from day one with our distinctive tackle new group member onboarding.
Ever begin a brand new job, get handed a laptop computer, after which get despatched in your approach? You’re uncertain of the place to begin, who to fulfill with, sitting round looking for one thing to do to fill your time. That doesn’t fairly scream “exceptional begin to a brand new function,” in case you ask me.
At AWeber, we view onboarding a bit otherwise than most. All new AWeber group members (no matter their function) spend their first six days, sure six entire days, NOT doing their job. I do know which may sound a bit extreme — what might we probably be masking for six days!? — however how are you going to probably be requested to do your job earlier than you absolutely perceive how your organization works?
So at AWeber, you spend your first six days attending to know our group, clients, and product.
Meet the AWeber Staff
Attending to know your group members shouldn’t occur by chance. So we put aside devoted time so that you can develop significant relationships throughout your first week.
Each new group member is ready up with a buddy, who’s their “go-to” particular person throughout their first week at AWeber. If the group member has a query about the place to search out our product roadmap, and even which enjoyable “off-topic” slack channels to hitch — their buddy is there to assist.
Buddies do every little thing from greeting new group members earlier than their first day to assembly with them every day throughout onboarding to reply questions and get to know one another. Buddies additionally lead their “Meet the Staff” classes and host a celebration on the finish of their onboarding.
Talking of “Meet the Staff” classes… our new group members really do meet all the AWeber group throughout their first week. And keep in mind what we mentioned earlier about significant relationships within the first week? Every session is made up of a random mixture of group members that share the next details about themselves:
- Title
- Pronouns
- Location
- Staff and Place
- Years at AWeber
- Enjoyable Reality
These classes are a ton of enjoyable and actually exhibit the colourful, various personalities that make up our group! From a UX Designer who teaches Zumba to an Engineer who builds devices from scratch to a CS Staff Lead with a background in yard wrestling — we positively dwell our core worth of “Don’t take ourselves too significantly. Have enjoyable!” to the fullest.
Along with assembly every AWeber group member, new group members additionally meet with every division to find out about that division’s objectives and tasks, how they collaborate with different departments throughout the corporate, and their affect on our firm objectives.
Meet the AWeber Clients
At AWeber, our clients are on the forefront of every little thing we do. And how are you going to probably develop or design merchandise for, market merchandise to, or reply questions for our clients and not using a sturdy understanding of WHO we serve. We deal with this problem throughout onboarding in two methods.
First, all new group members undergo a “Know Your Clients” session the place they be taught in regards to the creators and small enterprise house owners we serve. In that session we do a deep dive into precise clients, how they use the product, and the way we frequently companion with them to assist develop their companies.
All new group members additionally take part in just a few buyer options shadow classes. In these classes, new group members companion with a buyer options group member and watch as they work by actual assist tickets, in actual time. These classes assist new group members perceive how the AWeber product works, nevertheless it additionally provides them a greater understanding of how our clients assume and what motivates them.
Be taught the AWeber product
Every thing we do at AWeber comes from an understanding of the creators and entrepreneurs we serve. So what higher approach to do this than to really turn into one in every of them — and we do that through the use of our product
Throughout onboarding, all new group members create their very own faux small companies (or use their facet hustle if they’ve one) to get arms on with our product similar to an actual buyer would.
New group members arrange their AWeber accounts, create a touchdown web page, ship their first e-mail, and even create a pattern product. By this course of they perceive the frequent struggles our clients face, equivalent to what to jot down of their emails or how you can develop their subscriber record. As every group member strikes into their new job, understanding our clients’ struggles helps them to give you artistic options to fulfill their wants.
Turn out to be a part of the AWeber group
Armed with all of this AWeber data, new group members can soar into their function with an important high-level understanding of who we’re, who our clients are, and the way their function impacts the corporate at massive.
We are able to’t wait so that you can turn into our subsequent AWeber group member, so you possibly can expertise our onboarding course of first hand. Come see what the entire hype is about — be a part of the AWeber group right this moment!
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