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Fast Info
- Title of Startup: Studio 51
- 12 months Based: 2023
- Web site: Studio51.cc
- Kind of firm: Trend model
- HQ Location: Windfall RI
Startup Founders:
Oliver Bootmann
Startup one-liner:
Artisans of Good Luck & Good Seems to be
Drawback the startup solves:
We’re Studio 51, a small workforce of passionate cyclists named after the fortunate dossard quantity 51, designing distinctive cycling-inspired style jewellery. All our objects are handcrafted with watts & ardour in Rhode Island USA utilizing solely recycled supplies and are meant to be worn on and off the bike.
There are an estimated 1 billion bicycles on the roads worldwide. Hundreds of thousands of individuals commute to work on bikes on daily basis. Biking is booming as a sport on skilled, novice, and pastime ranges. Increasingly more ladies are discovering the game, and becoming a member of golf equipment and groups. eBikes will get much more individuals on bikes and on the roads and trails. Trend has entered biking with many cool manufacturers becoming a member of the journey. The worldwide biking style attire market is value over $5 billion.
There is no such thing as a devoted cycling-centric style jewellery right this moment that caters to that market and captures the spirit of this life-style. Bicycles don’t have any partitions: cyclists, commuters, and children on bikes are uncovered to risks on the market on daily basis.
Jewellery has the facility to seize significant moments and defend from risks.
Charms and pendants are the oldest types of visible expression of belonging to particular tribes and as talismans for good luck.
Progress and Present Standing:
Kickstarter marketing campaign going stay 5/1 (with much more background info and pictures on the location): https://www.kickstarter.com/tasks/studio51/studio-51-good-luck-and-good-looks-on-and-off-the-bike Webshop going stay 6/1: studio51.cc
What’s an Inspiring Story in regards to the Startup?:
Oliver Bootmann, a local of Bavaria/Germany, spent over 15 years as a inventive advertising and marketing government within the jewellery and equipment trade in Europe and USA, earlier than working as a contract model advisor primarily based out of Rhode Island USA. A passionate novice street bike owner himself, he was taking part in with the thought of a cycling-inspired jewellery line for some time, taking a look at riders sporting necklaces that had nothing to do with the game and life-style they love a lot. After his final consulting gig in Copenhagen and impressed by the Danish biking tradition and his lengthy rides on the weekends round Copenhagen, he determined to start out Studio 51 again in his residence Rhode Island with the assistance of some fellow riders and artistic minds.
In his personal phrases: “With Studio 51 we deliver collectively biking, style & jewellery in a very distinctive method not seen anyplace earlier than. It’s the world’s first cycling-inspired jewellery for trendy cyclists and lively fashionistas, in search of a significant talisman, fortunate attraction, or only a cool new must-have merchandise. Biking is greater than only a pastime or a sport: it’s a life-style. Our mission is to assist individuals categorical their love and keenness for biking in a significant method, on and off the bike. And also you don’t should be a bike owner to understand good craftsmanship, design and a number of good luck melted into our items”.
What’s a Firm the Startup Seems to be As much as, and Why?:
Pas Regular Studios, is a younger biking style attire model from Denmark that succeeded over the previous years to develop and seize international consciousness and market share with a contemporary modern design strategy and top of the range at premium pricing, aiming on the youthful, extra fashionable, and trendy cyclists, and powered by a robust driving group and influencers.
The Firm in 4 Years Will Be…
A widely known model within the international biking style market that has grown to turn out to be a necessary a part of each bike owner’s outfit, on and off the bike, with a kick-ass personal internet boutique in addition to distribution in top-class biking tradition retail retailers worldwide, and well-known pop-up shops and occasions run in main cities. A model with a full assortment of jewellery together with bracelets, earrings, and different equipment, plus selective different objects equivalent to eyewear, hats, and sweatshirts. Although different manufacturers and producers will observe, Studio 51 would be the market chief and synonym for genuine, fashionable, and funky style jewellery that makes you look good and provides you luck. A extremely worthwhile model that will likely be supplied a buyout or stake by a significant participant within the biking or style trade.
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