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Home » Going beyond barcodes – The Hindu BusinessLine
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Going beyond barcodes – The Hindu BusinessLine

Business Circle TeamBy Business Circle TeamAugust 21, 2023Updated:August 21, 2025No Comments3 Mins Read
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Going beyond barcodes – The Hindu BusinessLine
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The current notification by the Ministry of Well being & Household Welfare on the implementation of QR code by the High 300 Pharmaceutical manufacturers is a step in the direction of making certain affected person well-being and security. However why cease at barcodes? Whereas barcoding is vital, the true basis lies in streamlining information synchronization, sharing, and interoperability inside the healthcare ecosystem.

Stakeholders throughout the pharmaceutical worth chain, together with sufferers, hospitals, and pharmacies, encounter quite a few challenges that necessitate a holistic method past barcoding. Counterfeit medicine, medicine errors, provide chain inefficiencies, and the necessity for seamless communication are just some examples.

Standardised 2D barcodes present stakeholders with the means to confirm drug authenticity, enhance medicine accuracy, improve provide chain visibility, and facilitate environment friendly data change.

A number of industries have efficiently carried out barcoding to streamline their operations. Nevertheless, it’s essential to recognise that their success was not solely on account of barcoding itself however quite the excellent integration of information administration. As an illustration, within the retail sector, barcodes revolutionised stock administration by seamlessly connecting point-of-sale methods with stock databases.

By adopting a data-driven method that goes past barcoding, the pharmaceutical business can unlock a myriad of advantages for all stakeholders concerned.

Sufferers: Implementation of standardisation empowers sufferers by offering crucial details about medicine authenticity, expiry dates, and dosage directions.

Hospitals: Integrating traceability inside the pharmaceutical provide chain permits hospitals to successfully monitor and hint drugs, mitigating the presence of counterfeit medicine and optimizing stock administration. Actual-time entry to dependable data minimises medicine errors and enhances affected person security.

Pharmacies (Retail and On-line): For pharmacies, barcodes streamline the method of verifying product authenticity, making certain correct dishing out, and environment friendly inventory administration. Barcode scanning know-how permits fast verification, lowering the possibilities of dishing out incorrect or expired drugs.

Regulators: Using GS1 world requirements permits worldwide interoperable product identification, seize, and sharing of information. This helps the environment friendly and cost-effective administration of the healthcare provide chain. Most laws for traceability and product recall around the globe are aligned with world tendencies on the identification and software of 2D barcodes on numerous ranges of packaging. Thus a regulator can get visibility into the drug recall course of as required.

Pharma provide chain being world in nature, there’s a have to embrace world requirements and finest practices. The federal government on its half has taken, now it’s the flip of the business to make sure that the momentum isn’t misplaced and that they should come collectively and work cohesively to make sure affected person security.

To understand the total good thing about the implementation of 2D Barcodes/QR Codes, not solely the Top300 manufacturers but additionally all different pharma manufacturers supplying within the home market have to implement the identical in a time-bound method, so that every one stakeholders can profit from it. To harness the total potential of barcoding, it’s crucial to prioritize information synchronization, interoperability, and complete information administration.

By studying from profitable examples in different industries, we will create a streamlined, data-driven ecosystem that revolutionizes affected person security, optimizes provide chain operations, and empowers all stakeholders concerned within the pharmaceutical worth chain.

The author is CEO, GS1 India

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Printed on August 21, 2023





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