Author: Benjamin Apple

[ad_1] ICYMI: In February, Hilton Motels & Resorts launched a 10-minute TikTok video—sure, you learn that appropriately—that took viewers on a sprawling journey, spanning dozens of places and a number of genres, that includes appearances from greater than half a dozen beloved TikTok creators.Not solely did the spot earn some 4 million views inside its first two days on-line, however that tempo truly accelerated, with the video averaging over 2.2 million views a day in its first two weeks. Engagement was additionally sky excessive, with about 500,000 likes and practically 30,000 feedback in the identical timeframe. And most significantly, enthusiasm for…

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