Author: Caroline Hoffer

[ad_1] My curiosity in advertising and marketing could be traced all the way in which again to my junior 12 months of highschool. In my English and literature class, we had a lesson on rhetoric, particularly in relation to advertising and marketing. It was the primary time I had been uncovered to the behind the scenes of selling campaigns. I used to be fascinated by the eye to element given to understanding language and human nature and the way that intersects with expressing firm values via messaging. I quickly realized advertising and marketing was extra than simply Tremendous Bowl commercials!…

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