[ad_1] Like most musicians, Ryan Guldemond of the Canadian indie band Mom Mom had a particularly quiet 2020. In the direction of the top of the yr, nonetheless, the frontman observed that songs from the band’s 2008 album O My Coronary heart have been immediately spiking on streaming platforms. Day after day, the numbers continued to rise. One thing unusual was taking place. “We have been in a position to observe it to TikTok and it was like, ‘Properly, what’s TikTok?’” Guldemond recollects. “There was this complete alternate universe of individuals having fun with Mom Mom songs written way back.”In…
