Author: Nicole Gallardo

[ad_1] A narrative of my startup failure gives a recent perspective on how one can strategy issues as a founding workforceIllustration by Timo KuilderIn 2008, I based my first e-commerce startup.And it failed–epically.I had an concept (born out of a private need) for funky, high-quality, handmade girls’s sneakers that may very well be custom-designed on-line.As an alternative of taking the time to do issues I generally did for the opposite corporations I labored for — like writing a correct enterprise technique, conducting buyer interviews to validate the concept, deep market analysis, and testing a prototype — I blindly dove in…

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