One of the most counterintuitive findings from the first wave of AI productivity research is that the biggest gains often go to the people who were weakest to begin with — one study found productivity jumped 34% for novice workers while experienced employees barely improved, suggesting AI may compress skill advantages that once took years to build.August 23, 2026
The buyer persona gap that’s costing you customers and making your marketing less authentic [+ the fix] Marketing & Sales October 23, 2025 Purchaser personas are a foundational part of many manufacturers’ advertising and marketing technique. Personas typically function a blueprint that guides…
