Rethinking Metrics: The Shift from MQL to Pipeline in Marketing Marketing & Sales February 3, 2024 [ad_1] Just one month into 2024, we’re already seeing a major shift within the advertising metrics world. As we step…
MQL vs. SQL: What Are They How Do They Help You Sell? Marketing & Sales January 28, 2024 [ad_1] Turning prospects into prospects is a bit like a relay race. Think about the advertising and marketing staff as the…