MQLs? Aligning Marketing Metrics with Revenue Goals Marketing & Sales February 7, 2024 [ad_1] Ah, MQLs. These three little letters that may fire up a lot debate within the advertising and go-to-market world.…
Are PQLs the New MQLs in Sales? Here’s What You Need to Know Marketing & Sales February 25, 2023 [ad_1] For a few years, B2B corporations have targeted on filling the highest of their inbound gross sales funnel with…