Final up to date on April 1st, 2026 at 09:33 am
The 9-Month Mission No person Purchased
Blake Nubar made $1 million in 43 days by turning his Fb profile right into a touchdown web page, however the path to that second began with 9 months of labor that no person purchased.
He was on no account a marketer when his health schooling complement firm tasked him with constructing an authorized private coaching program from scratch. Because the operations man, his job was usually operating conferences and managing processes, however for 9 months he threw himself into this venture, spending lengthy days getting each piece of this system precisely proper.
By the point he lastly handed the completed program to the advertising division, he’d invested a lot effort and time that it felt private, not simply skilled. They put it on an internet site, ran some primary adverts, and obtained completely nothing in return.
Blake had no concept what went fallacious as a result of he wasn’t a marketer and didn’t know something about funnels or visitors or conversions, he simply knew the product was good and no person was shopping for it. He went house that evening feeling like an entire failure.
The 1 AM Fb Advert That Began The whole lot
Blake’s room was sizzling that evening, the form of depressing warmth the place you’re staring on the ceiling fan ready for sleep that received’t come. Round 1 AM, he grabbed his laptop computer and began scrolling by way of Fb when an advert stopped him mid-scroll. It was from Russell Brunson, and the headline mentioned one thing about bizarre advertising experiments to extend visitors, conversions, and gross sales on-line.
Blake had by no means heard of Russell Brunson, however the timing felt too excellent to disregard so he clicked the advert. What got here subsequent was a 90-minute presentation on gross sales funnels and promote issues on-line. Blake watched the entire thing, then watched it once more, and by the point he completed it was round 4 AM.
He didn’t fall asleep. He went straight to the workplace and began writing on the whiteboard. When the advertising workforce arrived that morning and located him lined in notes, they requested what he was doing and he instructed them he thought he knew promote this system. They let him strive.
The First Funnel, The First Sale, and the Leap
Blake constructed his first webinar funnel by partnering with a star coach on the firm to host the webinar, creating the funnel pages, establishing the visitors, and getting individuals to point out up. After they made the provide on the finish of the webinar, no person purchased.
He walked outdoors and sat on the steps along with his face in his arms, utterly defeated as a result of he’d tried the outdated method and it failed, tried the brand new method and it failed, and he was operating out of concepts. Then he did one thing easy. He walked again inside and hit refresh on the pc.
There was a sale for $797. He nonetheless remembers the customer’s identify.
That one sale was sufficient. He stop his job the following day, and looking out again it sounds reckless as a result of he had no purchasers, no regular revenue, and no assure the following sale was coming. However Blake knew he’d discovered one thing that excited him and that form of pleasure is tough to stroll away from.
After that first sale, he turned hooked on the science of funnels, conversions, and persuasive copy, and he got down to see if he may assist different companies the best way he’d simply helped his personal firm, so he went to Upwork to seek out purchasers.
The Recommendation That Modified His Strategy
Blake began selecting up gigs on Upwork and making some cash, however the competitors was brutal with dozens of different individuals providing the identical companies, and standing out felt inconceivable.
So he known as the superstar coach he’d labored with on the complement firm for recommendation as a result of years earlier, this coach had moved from the East Coast to the West Coast with no purchasers and no connections, and ended up turning into the coach for a few of the greatest names in Hollywood.
Blake requested him how he did it, and the coach’s reply was easy. He mentioned all he centered on along with his very first shopper was giving them the largest end result they might probably think about. He didn’t fear about his web site, his model, or his charges, he simply obsessed over making that one particular person profitable. And as soon as he did that, the whole lot else adopted.
Blake took that recommendation and utilized it to advertising by deciding to cease interested by his personal success and begin considering totally concerning the success of whoever he was working with. He known as it going for wins. He let go of the purchasers he’d been working with on Upwork and began searching for somebody he may go all in on.
The $1 Million in 43 Days Partnership
Shortly after taking the coach’s recommendation, Blake discovered Brian Web page, who had simply completed constructing a course however didn’t have a funnel, copy, webinar, or visitors technique in place but to promote it. This was the precise alternative Blake was searching for. So when Brian requested him if he wished to workforce up, he mentioned sure with out hesitation.
Blake knew he had his work minimize out for him. And he wanted to be taught quick if he was going to ship the form of end result he’d promised himself he would. So he dove into Russell Brunson’s DotCom Secrets and techniques e book tougher than most individuals dive into something. He unfold 200 items of paper throughout his flooring lined in notes, saved the e book open on one aspect of his laptop computer and no matter he was constructing for Brian on the opposite aspect, and realized whereas he utilized in actual time.
He constructed the funnel and helped with the e-mail sequences. He labored with a JV supervisor who introduced in visitors. He brainstormed with Brian always. And he put all of the items collectively.
43 days after they launched, they’d made $1 million, and their first full yr introduced in $7 million. Blake says he would have been thrilled with just a few hundred {dollars} and had no concept what was coming, however while you cease caring about your personal outcomes and put the whole lot into another person’s success, the outcomes have a method of discovering you anyway.
His telephone began ringing off the hook with individuals desirous to work with him, and he was turning down gives he by no means would have anticipated, all as a result of he centered totally on Brian’s outcomes and nothing else.
The Hidden Site visitors Supply on Fb
Blake was all the time on his telephone, even at dinner along with his spouse, scrolling by way of Fb profiles and clicking round to see what different individuals have been as much as. One evening it hit him that if he does this on a regular basis, different individuals in all probability do that on a regular basis too.
He went house and ran an experiment by taking his private Fb profile and utterly rebuilding it. He modified his cowl picture to one thing that seemed like knowledgeable banner, added hyperlinks, and created pictures that seemed like buttons in order that when somebody clicked these buttons, a special window would pop up with extra info. By the point he was completed, his profile didn’t appear to be a profile anymore, it seemed like a touchdown web page.
He put monitoring on it and watched what occurred. 9 days later, he had made $25,000 in gross sales simply from natural visitors touchdown on his profile with no paid adverts, no large launch, and no difficult technique. He’d stumbled onto a visitors supply that just about no person within the advertising world knew existed.
He was nervous at first and puzzled if it was simply luck or if it solely labored due to who he was or who his viewers was, so he began giving displays on this idea at advertising occasions throughout the nation. Each single time, the room was blown away as a result of no person had thought to do that and no person had even thought of their Fb profile as a spot to ship visitors. It wasn’t luck. It was repeatable.
Find out how to Flip Your Fb Profile Right into a Billboard
Go have a look at your Fb profile proper now. There’s an excellent likelihood your cowl picture is a trip image or a photograph from just a few years in the past, your featured part might be empty, and there are not any hyperlinks, no calls to motion, nothing that tells a stranger what you do or how one can assist them.
Each single day, individuals are touchdown in your profile by clicking your identify in a remark or trying you up after seeing one thing you posted, and once they get there, they discover nothing helpful. Blake’s perception was that your profile is a billboard, and proper now most individuals’s billboards are clean.
Right here’s what the setup appears like. Your cowl picture turns into your essential message and tells individuals precisely who you assist and what you do. You design a button or arrow proper into the picture so individuals know to click on it, and when somebody clicks your cowl picture, Fb opens a pop-up with the picture description the place you set your hyperlink and your name to motion.
You may also swap out your cowl picture seasonally. Blake would change his banner for Black Friday, Cyber Monday, Christmas, and different holidays to remain present and match what individuals have been already interested by.
The entire thing takes about 90 minutes to arrange, and with AI instruments immediately, you possibly can in all probability get it completed in below half-hour. You design the picture, write the outline, add your hyperlink, and also you’re completed.
And right here’s the half that makes this much more highly effective. You don’t should run adverts to get individuals to your profile. You simply have to point out up within the locations the place your potential prospects are already gathering by going into Fb teams the place your viewers hangs out, answering questions, and serving to individuals with out pitching something or dropping your hyperlink. Individuals will click on in your identify to see who you’re, land in your profile, and in case your profile is ready up accurately, they’ll discover their method into your world.
Blake did this for years by discovering questions he may reply, going to seek out the useful resource somebody was searching for, and sharing it with no expectation of something in return. The visitors took care of itself.
How He Used This to Construct a ClickFunnels Affiliate Empire
Blake used this precise technique to change into one among ClickFunnels’ greatest associates by selling no matter ClickFunnels provide made sense on the time. His cowl picture would level individuals towards no matter problem or product he was at present selling, and when somebody clicked the picture, they’d see a hyperlink. Half the time he would ship individuals on to Russell’s pages as a result of he didn’t care about capturing the lead himself, he simply wished individuals to enroll.
He ultimately turned the profile technique right into a course and bought it for $1 to his Fb group, which had about 2,000 members on the time. He bought 1,000 copies in half-hour.
Just a few days glided by and he heard nothing, so he began to assume it had solely labored for him. Then on day six, somebody posted within the group saying they have been already getting individuals to choose in earlier than they even completed establishing their profile, after which extra posts got here in. The group had about 2,200 individuals at that time, they usually have been getting 70 posts a day from individuals sharing their outcomes.
He ran adverts to chilly visitors subsequent and full strangers purchased the course and obtained outcomes too. He began instructing enterprise homeowners how to do that similar factor, instructing it to digital entrepreneurs but in addition to dentists, landscapers, docs, and a man who was making an attempt to promote his Christian rock music on CDs. The technique labored for all of them.
Blake additionally taught his college students weave ClickFunnels into the entire system as a result of while you arrange your profile and begin driving visitors to a funnel, you want funnel software program. He would suggest ClickFunnels, present individuals use it, and encourage them to make use of their very own affiliate hyperlinks so they might earn commissions too. At one level, he had 757 associates signed up below his hyperlink, and he obtained most of them from a single slide in a 170-slide presentation. One slide mentioned to go get ClickFunnels. That was it.
The Three Errors Blake Sees Over and Over
Blake has labored with sufficient enterprise homeowners to know precisely the place individuals go fallacious as a result of he sees the identical three errors time and again, they usually all come from the identical root downside: overcomplicating issues that must be easy.
You begin with a good suggestion, then you definately add options since you’re undecided it’s ok, then you definately add extra since you’re apprehensive about what individuals will assume, then you definately add extra since you wish to cowl each potential objection. And by the point you’re completed, you’ve constructed one thing unrecognizable and you haven’t any concept if the unique concept was even any good.
The primary mistake is beginning with the funnel as a substitute of the concept. Lots of people open up ClickFunnels, begin constructing pages, after which strive to determine what product to place contained in the funnel, however that’s backwards as a result of the funnel is sort of the very last thing it is best to take into consideration. Begin with an concept and determine if anybody needs it.
The second mistake is constructing the entire product earlier than you realize if anybody will purchase it. You spend three months writing a course, recording movies, and constructing out a membership web site, then you definately launch it and listen to crickets since you wasted three months on one thing no person requested for.
The third mistake is giving up when the motivation fades. You get excited a few new concept, purchase a course or join a coaching, really feel motivated and able to run by way of a wall, after which just a few weeks later the thrill wears off and also you cease engaged on it. You return to your common life, make excuses, and repeat this sample time and again till years have passed by.
Blake says essentially the most harmful particular person in enterprise isn’t the neatest particular person within the room, it’s essentially the most formidable one. As a result of intelligence can solely take you to date however ambition, the sort that retains you going when the thrill is gone, is what separates the individuals who make it from the individuals who don’t.
Take a look at Earlier than You Construct
The repair for mistake quantity two is easy, however nearly no person does it: check the concept earlier than you construct the product.
Right here’s what that appears like. Say you wish to create an book that teaches individuals launch adverts in 5 minutes. You don’t write the book but. You arrange a primary touchdown web page with a headline and an opt-in kind, run $10 a day in adverts for per week, and watch two issues: are individuals clicking your advert, and are they supplying you with their e-mail deal with?
If individuals click on and choose in, you may have proof that the concept has legs so go write the book. If no person clicks, you saved your self weeks of labor on one thing the market doesn’t need.
Some individuals take it even additional by operating adverts to a touchdown web page with a purchase button, accumulating purchases, after which refunding everybody as a result of the product doesn’t exist but, they only wished to know if individuals would pay for it. That sounds excessive, nevertheless it’s the quickest proof of idea you possibly can run since you discover out in per week what would have taken months to find the onerous method.
Blake’s rule is to launch imperfectly as a result of for those who’re utterly happy with what you’re bringing to market, you waited too lengthy. Launch the factor, let your prospects react, and allow them to let you know what they need as a result of they may information you, and the product you construct primarily based on their suggestions can be much better than something you can have designed by yourself.
The Paid Advertisements Drawback Most Individuals Face
Even with the perfect profile technique and the perfect natural visitors strategy, there comes some extent the place you could run paid adverts to develop, and for most individuals, that’s the place the whole lot falls aside.
Blake and his enterprise associate felt this themselves. They might construct merchandise and get individuals to purchase by way of their Fb profile technique and different free visitors strategies, however paid adverts have been a special story they usually couldn’t get them to work the best way they wished. They requested their viewers about it and the response was overwhelming. Individuals hated adverts, had tried and failed, and given up as a result of the entire expertise felt like throwing cash right into a black gap.
The issue isn’t simply that adverts are difficult, it’s that your complete expertise is designed for individuals who already know what they’re doing. It’s important to determine what sort of advert to run, what the artistic ought to appear to be, what the copy ought to say, what the headline must be, whether or not to make use of video or pictures, how lengthy the video must be, what the focusing on ought to appear to be, and that’s earlier than you even have a look at the info.
Then you definitely launch the advert and also you’re watching a spreadsheet stuffed with numbers you don’t perceive like click-through price, value per thousand impressions, frequency, and relevance rating. Is your advert doing nicely? Is it doing badly? You haven’t any concept. All you realize is that cash is leaving your account.
That’s why Blake and his associate constructed a software program known as Rocketeer to unravel this. You give it the URL you wish to ship visitors to and inform it whether or not you need leads or gross sales, and it builds your total advert marketing campaign in about three minutes by writing the copy, creating the photographs, and establishing the whole lot you could launch.
The analytics aspect is simply as necessary as a result of as a substitute of a complicated spreadsheet, Rocketeer exhibits you your adverts the best way they appear on Fb with all of the efficiency knowledge proper there. It tells you which of them advert is your prime performer, which of them have potential, and which of them to close off. It additionally provides you particular suggestions on what to do subsequent primarily based on how every advert is performing.
Blake describes it like Tesla’s self-driving characteristic the place you’re nonetheless within the automobile however you’re not the one steering as a result of the software program handles the driving and also you simply inform it the place you wish to go.
The Lesson Behind All of it
Blake’s story is an effective one, however essentially the most helpful half isn’t the $1 million in 43 days or the $25,000 from a profile change. The lesson is what got here earlier than these outcomes.
He stop his job after one $797 sale. He let go of paying purchasers on Upwork to go all in on one particular person. And he turned his private Fb profile right into a billboard when no person else was doing it. Each single a type of selections felt dangerous and uncomfortable within the second, however they have been mandatory as a result of not one of the success that adopted would have occurred if he’d performed it secure.
That’s the a part of the story that’s repeatable.
You don’t want a star coach connection or an ideal associate or hundreds of followers. It is advisable to be keen to begin earlier than you’re prepared, check earlier than you construct, and hold going when the motivation fades.
Blake didn’t have any particular benefits when he began. He simply had a willingness to strive issues that scared him. The instruments are higher now than they have been when Blake began. So for those who’ve been sitting on an concept ready for the fitting second, there’s by no means been a greater time to begin.
Prepared to check your concept? Begin your free ClickFunnels trial and construct your first funnel.
