A GlobalData survey discovered that UK motor insurance coverage shoppers have gotten much less prone to change suppliers, regardless of ongoing competitors and adjustments in motor insurance coverage pricing.
GlobalData’s 2025 UK Insurance coverage Client Survey discovered that 27.6% of motor insurance coverage shoppers switched to a brand new insurer—down from 29.2% in 2024 and the bottom stage recorded since GlobalData started monitoring the metric in 2018. This means that whereas switching stays an vital function of the market, shoppers are more and more prone to stay with their present supplier when renewing their motor insurance coverage coverage.
Towards this backdrop, evaluation from LexisNexis discovered that UK motor insurance coverage switching fell to a three-year low in the course of the second half of 2025, as falling automobile values and easing premiums decreased the inducement for shoppers to buy round. Pricing has develop into extra secure following a interval of great premium inflation. Consequently, many motorists seem to imagine there are fewer financial savings to be gained from altering suppliers, contributing to weaker switching exercise throughout the market.
For insurers, declining switching charges current each alternatives and challenges. Decrease ranges of buyer motion can enhance retention and cut back acquisition prices, however additionally they place higher emphasis on sustaining buyer satisfaction and delivering worth all through the coverage life cycle. As premium competitors turns into much less intense, insurers that differentiate by way of digital providers, claims expertise, and buyer engagement shall be higher positioned to strengthen long-term buyer loyalty slightly than relying solely on worth to retain policyholders.
“UK motor insurance coverage switching falls to lowest stage since 2018” was initially created and printed by Life Insurance coverage Worldwide, a GlobalData owned model.
